The Promise by Within Temptation

I was very fortunate to have found the song The Promise by Within Temptation for my translated ghost story The Promise. I recalled that this is one of Darly’s favorite bands. The Dutch band, Within Temptation is a melodic progressive rock with stunning female vocals, the vocalist Sharon Den Adel sings with a lot of power, a siren in her voice, and in this song, it’s almost haunting, but somewhat angelic vocals. Her voice gives me goosebumps while listening to The Promise…it’s just that good. I’m surprise to say that I do like this band, might be shocking for Darly to find out.

The Promise by within Temptation Lyrics,

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Information Technology: To Blog or Not to Blog

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I’ve noticed blog section in many websites that I visited, even Toyota have their own Toyota Open Road Blog. Most of the News web page have blog section and online magazines as well, blog is a new medium of communication, and many companies are beginning to see this as marketing tools. An interesting article from Industry Week that’s indicating that strategic use of blogs can allow manufacturing companies to increase their competitive profile, as well as their awareness of the needs and concerns of their customers. Brad Kenney writes the article below.

Feb. 1, 2008 — According to a recent study from market research firm Synovate, eight out of 10 Americans know what a blog is, almost half have visited blogs, and nearly one in 10 Americans has their own blog, firmly demonstrating that the word “blog” — short for “weblog,” a term that came into being a decade ago — has now entered the mainstream of U.S. consumer consciousness.

What does this mean for manufacturers?

Blogs enable a direct communication link with influential consumers, higher search engine rankings for key search terms and the ability to respond quickly to marketplace events. They are often penned by experts in the field — experts that you might already have in-house. In fact, it is statistically likely that you have some bloggers on your payroll right now; what you need to find out is whether they are the right person to represent your company.

Also, as blogs and online forums are so frequently updated, they can be a good indication of the current market. In many areas, expert bloggers exist as a separate, highly opinionated (and often just as highly trafficked) arm of the media.

And even if some manufacturers choose to ignore the opinions of the blogging crowd, consider the attractiveness of all those interested blog-reading eyeballs passing through the blogosphere. According to the Synovate study, 43% of blog visitors indicate that they have noticed advertisements on blog websites, rising to 61% among those aged 18 to 24. Almost one-third of consumers have clicked on an ad while reading a blog.

“Because anyone can start one anytime, blogs are not necessarily seen as legitimate information sources despite the fact that some bloggers are experts in their area,” said Tom Mularz, senior vice president at Synovate. “However, as their prominence and influence continues to rise, this could certainly change.”

The Promise

This is based on a real life story in Koosang Koosom Magazine, by Bounsee written in Thai Language, translated by Ginger.

a-lonely-candle-with-tear-by-monocaca.jpgI’m originally from the northern region of Thailand, and the ghost story that I’m about to tell you is the story of my first cousin but first let me tell you about the tradition in our region. In our village, if there were death in the family, especially if it was the husband or the wife, then the elder of the village would perform a ceremony called ‘Kao Torg Dork Mai’ (rice and flower) immediately.

I once asked my grandmother as to why we have to perform this ceremony, and she explained that it’s a ceremony to separate the two, sort of like a spiritual divorce, because the one who died would live in a spiritual world as a ghost, and the other one is still living. If we don’t perform the ceremony then it is believed that the deceased spouse will come to take the living spouse to go live with him/her, which means if the husband dies first, then he’ll come and take his wife to live with him in the spiritual world. This is the belief in our region, which at first I was very skeptical about the whole idea until I saw it with my own eyes, it happened to my first cousin…this has made me a believer.

Ghing was my first cousin, she only completed middle school (mor 3,) and chose not to continue with her studying because she had a boyfriend living in the same village, his name was Chay, and if she decided to continue with her study, then she would have to leave home which would be quiet a distance from her boyfriend. Because she loved him, therefore had decided to forgo her education, which upset her parents tremendously because she was the only child. Ghing was determined to marry Chay, and her parents finally had to give in because they didn’t want to upset her. They knew he was not a good person, he liked to hang out at bars, and had many female friends that stayed with him often, and Ghing was aware of these situations and said that once they get married, then he will change and become a better person.

And after they got married, amazingly he did become a better person. The two were in love, I heard Ghing and Chay promised to one another before they got married that ‘If one was to die before the other, then s/he will come back to take the other to live with him/her.’

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